We produced a CI update for the NPO CANVAS. Based on the concept, “a toolbox to create the future”, it is a CI system that consists of various elements designed after tools. The motif for the tools and materials inside of the toolbox consists of basic circle, triangle, and square figures, and the three primary colors of red, blue, and yellow. By combining these, various images and logotypes were able to be created for the CI system. This gave birth to an unrestricted, playful CI system that is left up to the creativity of the user.

CANVAS New CI Concept Movie


  • Conceptual design & Artdirection:Tomohiro Okazaki (SWIMMING)
  • Design:Yo Nishimoto (SWIMMING)
  • Concept Movie   
  • Artdirection:Tomohiro Okazaki (SWIMMING)
  • Sound Direction & Design:Takuya Takahashi (oyster)
  • Motion Direction & Design:Shunsuke Takase
  • Motion & Graphic Design:Mai Nozaki
  • Produce:Yasutaka Sasaki (PPP)